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Alle post’s die toegevoegd zijn onder Net Hub
Gepost door admin op 08/12/2009
Toegevoegd onder: Net Hub
A major event within the Euromillions Euro lotto is the Loteria de El Gordo - and you would do well to know more about this part. Famed for one of the largest jackpots worldwide, this game of chance offers pots up to well over two and a half billion Euros. Yet, that’s not where it ends. There is even more you will want to know about. With over 13,000 prizes available, the odds of winning something work out to around one in every six. Not bad when compared to the prizes offered by other major lotteries.
If you would like to get in on the action you can buy an entire ticket known as a “serie”. Or, you can go for the cheaper option known as a “d©cimo”, valued at one-tenth of a full ticket. These tickets have the same chance to win, but obviously their payout varies according to which you bought to begin with. For this reason the e-lottery scheme is used by many Euromillions Euro lottery players.
In the Euromillions Euro lottery, there is one draw per month. But three months a year are scheduled for special lotteries for yet bigger prizes. These are the January “El Nio”, the Summer “San Ildefonso”, and held around Christmas, “El Gordo” (which aptly is Spanish for ” Fat Cat”) with the Christmas lottery being the richest of the twelve.
Unusually among lottery systems, the balls required by the Elgordo lotto display five digits on each, these numbers ranging from 00,000 to 84,999. One ball is drawn from each of two bowls; the first bowl indicates the winner, the second what the ticket is worth.
Everyone’s assured of winning a prize if participating in the e-lottery system. You’re automatically sorted into a team when you buy in to the El Gordo Lottery syndicate. With each team numbered between zero and nine, the last digit on the winning number signifies the winning team and they take the money. Each member will then receive their share . Everyone then subscribes again for the next month’s draw and it starts all over again.
The E-Lottery: What You Must Know
For more advice, we recommend you visit this super website for “elottery review” instructions.
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Gepost door admin op 24/03/2008
Toegevoegd onder: Net Hub
Identity Theft scams continue to flourish on the web. One that you need to be aware of and beware of is any site that seems to be selling high-demand items (digital cameras for instance) at a much lower (almost unbelievable) price than you can find on other sites or the manufacturer’s site.
Often the victim’s are told to pay nothing until they receive the merchandise. The person behind the scam uses the victim’s name and a credit card number belonging to another person to purchase the item at a legitimate site.
Once the item is shipped, the victim then authorizes his credit card to be billed or sends payment directly to the scammer. The scammer has now put you in the position of being in receipt of stolen merchandise while they get away with your money.
Another scam that still seems to be working is being contacted through e-mail by someone claiming to be from your credit card company, your internet service provider, Paypal, or Ebay.
The scammer will send a message stating that your account information needs to be verified because their files were hacked into, their database crashed or they believe that someone has tried to steal your account information and they want to verify your information in order to protect your account. The con artist then uses the information supplied to “verify” your account to run up fraudulent charges.
NEVER give personal information to a company, such as AOL or Ebay, that already has it. If you are suspicious about being contacted, contact the company yourself before giving out any personal information.
About The Author
© 2003, Your Free Credit Report Now
Author: James H. Dimmitt.
Get your FREE credit report online now and subscribe to our FREE weekly newsletter “TO YOUR CREDIT”.
Visit http://www.yourfreecreditreportnow.com for more information.
jimdim815@aol.com
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Gepost door admin op 03/01/2008
Toegevoegd onder: Net Hub
I am not one to have New Year’s resolutions, but I do plan ahead. As we reached the last quarter of 2004, I decided that 2005 would be, for me, the year of article writing and RSS.
I have kept to my plan, but what has been happening on the RSS front? I have dutifully been using Blogs and RSS throughout 2005 to date. What about everybody else, though? Has this been the year when RSS has taken off?
One thing for sure is that there has been a lot of activity amongst internet marketers. According to Overture, they had 43,947 searches for RSS in April 2005. Out of interest, that compares to 825,674 for internet marketing. It is unlikely that an ordinary consumer would search for RSS; they are interested in the subject rather than the technical delivery term. Over 40,000 searches is high, and I think it is a fair bet that a majority of those will be marketing people trying to get up to speed and trying to understand what all the fuss is about.
One thing that does seem apparent is the over supply of information on the internet about RSS; in other words, the number of websites trying to push RSS is way out of kilter with the number of searches. Those 43,947 searches, according to Keyword Analyser, will bring up a staggering 275,000,000 results; that is a Results/Search ratio of 6258. That is very high, and indicates a tough market to penetrate and make money out of, at least on that search term. Do you think there are a lot of people looking for RSS tutorials? Well, in April 2005 there were just 272 on Overture. Results brought up by the search? 108,000,000! That’s a R/S ratio of 397,059. Big supply, and little demand. If that were the gold market, the price of gold would be falling through the floor.
I admit that none of those figures mean a great deal, and nothing about the prospects of RSS becoming mainstream. Whether we reach the stage where many millions of consumers use RSS feeds as a matter of course will depend very much on the likes of Google, Yahoo, and MSN. All three are working away, beta testing various aspects of RSS. My Yahoo has been beta testing subscription to RSS feeds for some time now, and if I start a new feed, My Yahoo is my first port of call to subscribe to my own feed. That way, Yahoo know about it and the Yahoo search engine robot will dutifully go and check it out.
In due course, it will be up to the likes of Yahoo to convince their users that there are good reasons to subscribe to RSS feeds. To achieve that, the user interface for RSS will need to be seamless from their normal daily online activity. Things are gradually moving in that direction, but it remains to be seen whether RSS will ever become part of the every day online life of the average consumer.
Much of the interest surrounding RSS has been as a Spam Avoidance System. However, last week I was doing some research on RSS feeds through My Yahoo, and it was evident already that in some topics spam is beginning to rule the roost as far as the search results go. Let us hope that Yahoo and the other key players find ways to filter out the spammers, so that if RSS feeds do become mainstream, all is clean, welcoming and useful for the average user.

Roy Thomsitt is the owner, webmaster and author of http://www.change-direction.com and http://www.routes-to-self-improvement.com
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Gepost door admin op 04/11/2007
Toegevoegd onder: Net Hub
When most webmasters think of marketing, they would no doubt
list writing articles, placing ads in various ezines and
newsletters, optimizing their webpage for higher rankings on the
search engines, viral techniques and of course, any free ads
that work.
But one of the most effective and misunderstood avenues of
successful marketing would involve a type of delivery channel
that does just that… delivers content to targeted audiences.
That delivery channel is called RSS. Let’s take closer look at
a general overview of using RSS in your marketing and proven
tips and shortcuts that will have your website successfully
using RSS in a snap. First…
RSS content is delivered through RSS Feeds. What type of
content? Articles, stories, press releases, announcements,
updated info, company details, products and marketing.
But in order for your audience to view this content via RSS
Feeds, they will need to download a special program called an
RSS aggregator. Some are available at no charge while others
have a subscription fee.
Most will ask, what is an RSS aggregator? It is an application
that will allow and end user to subscribe to RSS Feeds thus
allowing them to read and view your new content.
And yes, you can still use e-mail to deliver your news and
updated content. E-mail is not going away as a few writers have
predicted. In fact, you really can compare RSS to e-mail since
they both have their own characteristics, opportunities and
communication differences.
Our point of discussion today is that RSS is growing at an
alarming rate. So much so that business owners need to take a
closer look at how to use this to help make your web business
more competitive and ultimately to make more sales.
One can also enjoy getting possible higher search engine
rankings due to new content being updated thanks to RSS
technology. But remember that there is no overnight solution to
accomplishing getting better rankings or more customers.
But using these innovative tools and make marketing and growing
your business much more profitable and convenient to run. Here’s
some helpful sites for additional help:
http://www.feedforall.com
http://www.make-rss-feeds.com
http://www.small-business-software.net/display-rss.htm
http://www.mywebfeeds.com/
http://www.feedscout.com
Now it’s up to you to take a closer look at how RSS can
literally change the face of your business in a good way and
then take an active start to include RSS as part of your overall
marketing arsenal.
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Gepost door admin op 02/11/2007
Toegevoegd onder: Net Hub
It’s the number one source of consumer complaints at the Federal Trade Commission (FTC), and unfortunately, it’s one of the simplest crimes to commit. Identity theft involves information from your daily life, from shopping, bill-paying, and even applying for a job. Thieves take advantage of everyday opportunities to discover your personal information, including your Social Security number (SSN), bank or credit card account numbers, income, name, address, or phone number, and use it to commit fraud or other crimes.
How can a stranger get to your information? According to the FTC, identity thieves may pose as legitimate representatives of an organization, as business professionals or agents of the government, conning you into revealing sensitive information. Common scams include impersonating employees from banks, credit card companies, Internet service providers, and utility companies. If someone calls you claiming to represent a legitimate organization, confirm this by calling the customer service number listed on your statement or bill.
Thieves may also use your place of employment to get the information they need. A co-worker may steal information from your employer; someone could hack into your company’s computer and copy employee records; or a criminal could resort to the old-fashioned method of bribing someone you work with for your information. Check with your employer to find out the company policy on securing your records and disposing of them when you’re gone.
If your employer is authorized to pull credit reports on employees or potential customers, someone could take advantage of this access to retrieve illegal reports. Criminals may also pose as employers, landlords, or collection agents to pull your credit information. It’s a good idea to order a copy of your credit report once a year to check for unauthorized entries.
Shredding your documents before you throw them away is also good idea, whether at work or at home. Identity thieves have been known to sift through garbage, in the trash can or at the dump, to find sensitive information.
The most common form of identity theft is credit card fraud. Technology has allowed criminals to begin stealing your credit or debit card numbers as you use the cards, “skimming” them with an information storage device. In addition, thousands of drivers’ licenses and credit and debit cards are stolen each year. Keeping your Social Security card in a secure location and safeguarding your purse or wallet while at work are necessary precautions.
Even your mail is a source for identity thieves, who may complete credit card applications in your name and go on a spending spree. After stealing your bank or credit card statements, tax information, or box of replacement checks, criminals are able to access your accounts and spend the funds in your name. They may even change the address on your existing account, diverting the bills to keep you from recognizing the problem until it’s too late. Being aware of your billing cycles can help you catch a discrepancy in the arrival of your statements.
Identity thieves have a variety of ways to use your information for their personal gain. They may shop for big-ticket items using your credit or bank account information and then sell the items for cash. With your SSN and date of birth, they can open new bank accounts or apply for lines of credit. In fact, banks have granted loans to criminals using stolen identities for purchases as large as cars.
Telephone or internet service can be set up using your SSN. Thieves can avoid impending eviction or accumulated debt by filing bankruptcy in your name. Perhaps the most emotionally traumatic, police could issue a warrant for you if a criminal was arrested using your name and failed to appear at a court hearing.
The ways that identity thieves have conceived to acquire your personal information are numerous, but your vigilance and heightened awareness can curb their ability to make you a victim. And, if you sustain credit damage, go to http://www.creditdamage.com to find out what you can do about it.
Cathy Taylor is a marketing consultant with over 25 years experience. She specializes in internet marketing, strategy and plan development, as well as management of communications and public relations programs for small business sectors. She can be reached at Creative Communications: creative-com@cox.net or by visiting
http://www.creditdamage.com or http://www.internet-marketing-small-business.com
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Gepost door admin op 25/10/2007
Toegevoegd onder: Net Hub
If you’ve opened up the newspaper lately, turned on the radio, or spoke with a colleague, chances are you will have heard of the new rampant levels of identify theft that is taking place and growing to new heights each year. You or someone you know may have already been a victim of this serious crime.
Why should you worry about identify theft? For one thing, a seriously damaged credit report can ruin your chances of getting a new job, a bank loan, insurance, and even rental housing. In the worst case scenario you could even be arrested if someone utilized your identity to commit a crime.
Here are some tips to help reduce the chances of having your identity compromised:
1. When making a credit card purchase, blank out the 12 numbers of your credit card number on the printed receipt (assuming that all 16 are printed as some places still do). This holds especially true at restaurants. Try not leaving the signed receipt left on the table with all numbers visible. You are permitted by law to mark out 12 of them so that passerby’s can’t get a glance and memorize your credit card number.
2. Avoid relaying your social security number to anyone unless it’s absolutely required. Use common sense in most cases, for example to open a bank account you will probably need to give out your social security number, but if a store clerk simply wants to use your social security number to use as an ID, then you should reserve from doing so in most cases.
3. Have access to a personal shredder. For any documents you plan on throwing away it helps to shred anything that contains personally identifiable information including social security, credit card numbers, phone numbers, and birth date.
4. In the worst case scenario, i.e. if your identify has been stolen, here are some steps to assuage the situation: Contact your credit card companies and have them close your accounts as well as issue new cards for you. Put a fraud alert via one the three major credit bureaus. One will notify the other two automatically. File a police report to use as evidence when creditors ask for it. File a notice or complaint with the Federal Trade Commission, which manages a database of identity theft related cases which are used by law enforcement personnel for their investigations.
Try to use your intuition in most cases. The most reported incidents of identity theft generally are not necessarily the most technologically sophisticated.
Discover beneficial tips on
wireless security cameras, hidden
security camera products, and other specialty surveillance items. You will
sleep much easier at night.
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Gepost door admin op 16/10/2007
Toegevoegd onder: Net Hub
If you have used the internet lately you have most likely heard of something called “RSS.” If you are anything like me I am sure that you have wondered what this “RSS stuff” is all about. I am going to try and answer that question as well as explain a little bit about how RSS can be useful.
For the purpose of this article RSS stands for “Really Simple Syndication”. I started my RSS research by going to wikipedia.org and simply looking up the term ‘RSS’.
The information in the article I found, (http://en.wikipedia.org/wiki/RSS_%28file_format%29), is informative, but if you are like me you don’t want to have to read a huge document to understand what something like RSS is all about. You want a simple, concise definition and a few example of what RSS might mean in your life.
So, let me break the topic down in a way that we can all understand.
I have been using RSS for about a year. I discovered a use for RSS soon after I started using Firefox, which is a browser alternative for Internet Explorer. (If you would like to know more about Firefox, visit http://getfirefox.com.) Many people in the technology field use Firefox - I even have my wife using it.
One reason to use Firefox as your web browser is that it makes using RSS simple. Firefox makes it so that whenever you go to a webpage that uses RSS you will see a small orange symbol in the address bar.
When you see this symbol, you can click on it and it will bring up an option to add a bookmark. This adds a bookmark that links directly to either a RSS file or an XML file. These files are a condensed version of the website that you were visiting when you clicked on the RSS symbol (sometimes they are referred to as “feeds’).
Another great thing about Firefox is that you can read RSS files without the need for any other software. The feed will look like a folder with a collection of links that are the articles from the RSS Feed you subscribed to.
But, to get some of the more advanced feed reading features you can get an ‘RSS reader’. Firefox includes an RSS reader extension that you can install called Sage. You can download it at http://addons.mozilla.org/firefox/77/. (Note: My next article will be about Firefox and extensions so don’t worry if you don’t understand them at this point.)
You can also use an online reader put out by Google here http://www.google.com/reader/things/intro. I prefer the browser interface and haven’t used any of these on-line readers. You will to experiment with both types of RSS viewers a little bit and see which works best for you.
If you aren’t using Firefox and you still want to subscribe to an RSS feed the link will be a small orange button that says “RSS” or “XML.” These standard icons are usually used to make the RSS Feeds easier to find.
RSS feeds are also used for Podcasts and Videocasts. A Podcast and/or Videocast is an internet radio/TV program that can be listened to on an iPod or other MP3 device. You subscribe to the RSS feed using iTunes and it will automatically download the audio file and put it on your iPod (or another type of MP3 player). If you don’t have an iPod you can still use these feeds with other audio programs like http://www.podfeeder.com. You can also check out the CWAHD Podcast Directory at http://www.cwahd.com/podcasts.html . This directory is full of Christian Podcasts.
I have a Video iPod and I love to watch Videocasts when I have some free time. I have even gone as far as mounting my iPod in my car so I can listen to audio podcasts on the way to work.
I hope that you have been able to get at least a little bit of information about what RSS is and what it can do for you. I am really excited about RSS and have started a project to have CWAHM.com and CWAHD.com redesigned to incorporate RSS for all of the articles featured on both sites. I believe that RSS will change the way that you surf the internet in the near future. It is a quick way to get a lot of information from the internet in a simple, easy to read format.
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Allen Hart is the founder of CWAHD.com, Christian Work at Home Dads. CWAHD.com was designed to assist dads in their quest for a work at home job or business. For more information and additional articles, visit http://www.cwahd.com or contact Allen at info@cwahd.com. |
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Gepost door admin op 14/10/2007
Toegevoegd onder: Net Hub
Ever have a mosquito in your bedroom at night? Oh, man. There you are, nice and happy, about to fall asleep when, zzzzzzz, there’s this irritating buzzing in your ear. You whack at the source. The zzzzzzz stops. You got it. Good.
But wait a few minutes and, zzzzzzz, there it is again. You take another swipe, then another. Maybe you even jump out of bed and flick on the lights. But you can’t find that crazy mosquito. Or maybe you do find it, and gladly squish it.
Then you go back to bed and are almost asleep when, zzzzzzz. Yes, another mosquito. Who invited these things to the party? Didn’t you put screens on the windows to stop this very thing? Can’t the mayor do something about it?
That’s what SPAM is like.
SPAM is when someone sends one email to a whole bunch of people who were minding their own business and didn’t ask to receive the email. Suddenly it appears in your Inbox, uninvited and rather annoying.
So how do you stop it? Simple, delete the email. But then you get another one from the same spammer. You might try to tell them to take you off their list. And they might actually take you off their list (or not). You might try to block their emails so you just don’t get them in your Inbox. But even if that works, another spammer will find your email address somehow and start sending you other SPAM emails.
Tired of all the unsolicited emails, you might get serious and get anti-spam software (it might even come with your anti-virus software). And that might stop most of the SPAM. But why can’t SPAM be stopped all together?
Well, the mayor might not be able to do anything about stopping SPAM, but the US Government is taking it seriously. In 2004, their CAN-SPAM Act became law, dealing with email “whose primary purpose is advertising or promoting a commercial product or service, including content on a Web site.”
–quoted from http://www.ftc.gov/bcp/conline/pubs/buspubs/canspam.htm
And that’s why SPAM is like a mosquito in your bedroom at night.

Copyright (c) Grant Pasay 2005. All rights reserved.
You may forward this article in its entirety (including author bio/links) to anyone you wish.
Grant Pasay is a professional website copywriter, advertising copywriter, and SEO copywriter serving clients in Vancouver, BC and everywhere. Grant is also the author of the FREE e-book, “The Internet Is Like A Refrigerator.”
For copy that captures your business message without any of the hassle, go to http://grantpasay.com/
Check out Grant’s FREE e-book at http://grantpasay.com/refrigerator/
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Gepost door admin op 26/09/2007
Toegevoegd onder: Net Hub
A friend of mine called me the other day to tell me that he thought our site wasn’t optimized very well. I said, “What do you mean? You know it takes awhile for natural optimization to kick in!” (I mean he is an IT guy and knows the site hasn’t been up that long).
“Well it was really embarrassing,” he continued, “I wanted to show my wife your site and so I searched for ‘two blonde chicks’ and all I can say she was not impressed with what came up!
It made me laugh and I did correct him that we were “a couple of chicks” that happen to be blonde, but that blonde was not one of our keywords. The comment did get me thinking…what do you do while you are waiting for your site to get optimized and ranked?
Now we all know there is the short term fix of Pay per Click, which I mentioned before in “So you want to manage a Pay per Click Campaign,” is not as easy as it sounds. However whether you embark down that road or not, my partner and I decided it was time to take the leap and become involved in RSS. Real Simple Syndication or Rich Site Summary sounds like it should be relatively simple to understand, I mean simple is the way they describe it.
So for the “Chicks” I thought I would take a two step approach. First we should set our own site set up with an RSS Feed, and then sign up for RSS on topics of interest to experience it from a consumer point of view. My goal was to understand RSS, be able to explain it so anyone could understand it, become an expert on how it works to assist our clients in getting their RSS set up, and to use our Web Analytic tracking tool to measure the effectiveness and ROI.
First Step: When researching how to set up an RSS feed and how to assist our clients, my research stated that adding useful and relevant content to your website is one of the best ways to increase your search engine visibility and keep visitors coming back to the site. You need to create a flow of useful information to keep people coming back to your site and an RSS Feed is a great way to continually inform everyone of new content.
My research also told me that having an RSS Feed would increase my rankings in the search engines because of the increased visibility would be created through the feeds. Truthfully I still couldn’t figure out quite what and RSS feed was!
Being the search specialist that I am, (even though I know that search results are weighted by numerous factors) I figured Google would know it was me and help me out. So I put RSS into the search bar. What I found was so technically complex, I was beginning to think I had ventured into an area that was way above this “Chicks” head!
I uncovered sentences like…“ RSS defines an XML grammar (a set of HTML-like tags) for sharing news. Each RSS text file contains both static information about your site, plus dynamic information about your new stories, all surrounded by matching start and end tags.” I had no idea, and still don’t know what that means!
So true to form of any searcher when I did not find a relevant result, I didn’t go past the first page; I changed my search to… RSS Definition. I was immediately drawn to a site about a third of the page down that said, The Coolest RSS Definition: Bill Flitter’s a Genius. This had to be it; excited I clicked through to what I was confident would clear up any confusion I was having regarding the meaning of RSS. I closed my eyes as I hit the mouse to see the answer and this is what appeared… “RSS is Santa Claus content, delivered to you by the postal carrier, via your own personal remote control ordering system.”
Why don’t I understand this yet? When in doubt, and I can’t find what I am looking for, I surrender to my sure fire search method of adding “for dummies” to my search. “Rss for Dummies” turned out to be a breakthrough. I found a great article by a gentleman named Scoot Hendison who finally could explain RSS to me in a language I could understand.
http://ezinearticles.com/?RSS-For-Dummies&id=83300
When you realize what it is, and how simple it is, you will be amazed at how unnecessarily complicated an acronym can make things! In fact, before I reveal the secret, I can almost bet you have set up an RSS feed and didn’t even know it. I discovered I had personally set up over 6 feeds and hadn’t realized it.
Basically, if you go to whatever home page you have on your browser like www.yahoo.com, they give you the option of creating “my yahoo”. This is where you can personalize content so that each day when you log in you can view the latest headlines on any topic that interests you. It could be travel or marketing or sports scores or stock information, anything you can imagine. When you customized your home page there is a tab that says “add content.” It is here that you can add a URL or a topic and daily, without the stress of logging into a bunch of sites or having a ton of email newsletters, the information you want is right there updated in real time, talking directly to you!
As mentioned I had set up numerous personalized content feeds on my home page without knowing that I was using RSS. The content comes from websites that set themselves up with an RSS feed. Real Simple Syndication can be formatted to your desktop among other areas, but the easiest source is your home page, and it is free!
If you enjoy articles like these, and the day to day discoveries of internet marketing are as entertaining as they are to me, enter our “Chicks” RSS feed into your own RSS reader http://rss.coupleofchicks.com/rss.xml. To read more about how to use RSS from A Couple of Chicks visit www.acoupleofchicks.com, and if you want to find out and need assistance in setting up an RSS feed on your site, drop us a line or give us a call – we now have it all figured out! Now that I feel my head has cleared and I can finally see what everyone is talking about….I think I’ll look into blogging!

Patricia Brusha and Alicia Whalen are the co-founder’s of “A Couple of Chicks,” an Internet Marketing, Distribution & Revenue Measurement Company. The “Chicks” specialize in using Creative Distribution and Technology to bring clarity to marketing on-line.
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Gepost door admin op 24/09/2007
Toegevoegd onder: Net Hub
RSS is a many-in-one marketing & publishing tool, although unfortunatelly most marketers still fail to understand this powerful concept.
While RSS does provide a number of benefits when used for each individual marketing function, best results are achieved when it is fully integrated in your internet marketing strategy. In more simpler terms — when you use it to power most of your marketing online.
The key point is that RSS makes various marketing functions work together, in order to generate the best possible end result.
It’s now the time to tie it all together and see the whole picture …
1]
RSS as a content delivery channel for communicating with subscribers, customers, prospects and partners gets your content delivered and provides you with multiple new content delivery & business development opportunities. Yes, RSS gets your content to your subscribers without fail, enabling you to communicate with them and sell to them.
2]
RSS as a promotional/visibility tool increases your traffic by improving your search engine rankings, generating traffic from new RSS specific sites and getting your content published on other sites. Each of these activities brings new visitors to your site, which are now ready to be converted in to new subscribers with which you can communicate (via RSS and/or e-mail) on the long-term. In addition, the improved visibility enforces your brand and generates more credibility for your company.
3]
Content delivery to end-users and content syndication together form the basis of RSS conversations, which further spread your reach throughout the internet and serve as a strong PR platform.
4]
Once you have access to more prospective subscribers, to which you want to deliver content via RSS, you can provide them with your own branded RSS aggregator to make the switch to RSS easier for them, as well as to establish a constant connection with them, enforce your brand and develop brand experience. Your branded aggregator also serves as a sales platform for your own products and an advertising platform to generate advertising income.
5]
As a publisher, your goal is to better satisfy the needs of your visitors, establish yourself as a key content source in your industry and make your visitors come back more often. Providing access to additional information is one of the elements to make this possible. Use RSS to syndicate content from other websites and, as an upgrade to target their most focused content needs, create RSS radars for your key phrases.
6]
RSS radars will in turn also generate additional visibility, especially through improved search engine rankings, and generate new subscribers for your RSS feeds.
7]
All of the above will create advertising venue and create a new source of income.
8]
In addition, using RSS advertising as an advertiser yourself you can increase the reach of all of the above activities.
The system comes full-circle, establishing RSS as the tool that powers an important share of all of your internet marketing and publishing activities.
Copyright 2005 Rok Hrastnik
Rok Hrastnik is the author of »Unleash the Marketing & Publishing Power of RSS«, acclaimed as the best and most comprehensive guide to RSS for marketers by leading RSS experts. The complete guide on RSS for marketers: http://rss.marketingstudies.net/index.html?src=sa9
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